YellowSquare of Pierre s.r.l. a socio unico, P.IVA 11209161006, Via Palestro n. 44 – 00185 Rome, Italy (Pierre s.r.l., YellowSquare, we, us or our) is the data controller in respect of your personal data and is committed to protecting and respecting your privacy and personal integrity when you are using our services, browsing through our website, make a booking for our hostel or for one of our activities (our Services). This Privacy Policy will help you understand what personal data we collect about you, why it is collected and how it is used by us. It will also clarify how you can exercise your rights when you are trusting us to handle your personal data for you. We ask that you take a moment to read this Privacy Policy carefully and familiarize yourself with its content. If you have any questions, you are welcome to contact us by using the contact information provided at the end of this Privacy Policy. Please note that our Services may contain links to and from websites that can be held by our network partners, advertisers and affiliates. If you follow a link to any of these websites or use third party services, you should be aware that they have their own privacy policies and that we do not assume any liability for their processing of your personal data. Therefore, please make sure to read their privacy policies before providing your personal data to them.


We take it very seriously to protect the safety and privacy of children online and we do not knowingly market to or solicit personal data from children under the age of 16 without obtaining verifiable parental consent.


What personal data do we collect from you?

When you access, connect to, sign up to, participate in, make individual purchases and reservations or otherwise use our Services, we may collect personal data about you. The personal data we collect will depend on the circumstances and the Services you are using, but could consist of the following:

  • Personal data that you actively provide to us
  • Name, e-mail address, phone number and postal address.
  • Gender (in most cases optional)
  • Date and place of birth.
  • Payment or paypal account details.
  • User identification, password, secret questions and answers.
  • Information requested by us from you when you report a problem with our Services.
  • User information that you choose to provide for research purposes (ratings, reviews, response to surveys and other requests).
  • Any other information that is provided at the time of registration for the use of our Services, connection to our Services or requesting additional services from us.

User generated personal data:

  • Information regarding purchases you make with our Services, such as what products you buy and when you attend one of our events.
  • Details of your visits to our Services including but not limited to data traffic and other communication data and the resources to which you have access.

We may also collect other information regarding your use of our Services through cookies and other similar technologies. You can find out more about this in our Cookies Policy.


Personal data obtained from third parties

We may supplement the information that we collect from you with information that we receive from third parties and through your use of websites, products or services of other companies within our group. This may include information we receive from content providers regarding, for example, your use of our Services so that we can personalize your service and recommend content that you might like. It can also include information from third parties that collect consumer information including demographic and interest data. We may then combine this information with your personal data to help us predict your preferences, to direct marketing offers that might be more relevant to you, and to help us better analyze customer information for business modeling purposes. We may also obtain information from our payment processing providers to help us with any issues that arise connected to purchases you make with our Services.

We work with third parties to store, process and manage data about our guests, and their reservations. Clock PMS is our Property Management Software and the third party where most of our data is stored and managed.

Here you can find Clock PMS privacy policy

YellowSquare employees with the necessary authority can view and edit your information, to modify, cancel a reservation or process your check-in. Each of these users is provided with a Username and Password and must log-in in order to access any information.

We may also receive your information when purchasing our Services through third parties, including but not limited to Hostelworld, Hostelbookers, Booking.com, Expedia.

Each of the third parties, receive information about you in order to process your reservation in accordance with their own privacy policies, and pass the necessary information onto us, including your name, e-mail address and Credit Card details if this was required to make the reservation. The information is passed securely from the third party site, and into the Clock PMS.

What happens if you connect your social network to our Services?

You can use your social network account, for example your Facebook account, to connect to some parts of our Services, such as when you create an account within our Services. If you choose to do so, we will gather certain information about your social network account for the purposes described under “WHY DO WE COLLECT YOUR PERSONAL DATA”. We will only collect such personal data that is necessary to perform the Services you are requesting by signing in with your social network account. Please note that this Privacy Policy does not apply when you are using the features in your social network account. Instead, your interactions with these features are governed by the privacy policy and other policies of the companies providing them.


Why do we collect your personal data?

Our purposes
We process your personal data for the following purposes:

A) For the sake of our contractual relationship:
• For the provision of our Services to you, including to fulfil your requests, improve your experience of our Services and to administer our contractual relationship with you.
• To personalise your experience of our Services based on your usage e.g. recommending content that may be of interest to you.
• To handle payments.
• To provide reservation and invoice information to you.
• To communicate with you regarding the purchase of our Services.
• To send notifications to you with relevant information regarding our Services.
• To allow you to use our applications on social media, provided that you select to use them in accordance with your security settings.
• To notify you about changes to our Services.
• To conduct surveys in order to improve your interaction with our Services.
• To provide offers, news, information, products or services that you request from us.
• To carry out analysis on an aggregated level to improve our products and services.

B) For our legitimate purposes:
• To use IP-address, device identifiers or other information necessary to block disruptive use or Services, for the reason of protecting our Services or otherwise enforcing or applying our Terms and Conditions.
• To provide you with offers, news, information, products or services that we believe may be of interest to you, including tailoring advertising so that it relates to your likely interests.
• For analysing and statistical purposes.
• For the establishment, exercise or defence of legal claims.

C) For marketing purposes:
• To send you our newsletter, if you have agreed thereto, which may also contain offers, news or information related to our Services. Please note that you can unsubscribe at any time from our newsletter by changing your account preferences on your account page or by clicking the “unsubscribe” link in the newsletter.

D) We may also process your personal data if it is necessary for us to comply with a legal obligation or authority decision.


What legal ground in GDPR is the processing of your personal data based on?

The processing of personal data for the purposes described under:
– point (A) is necessary for the performance and conclusion of our contract with you;
– point (B) is necessary for our legitimate interest of developing, administering, protecting and marketing our Services as well as from a business and strategic management perspective;
– point (C) will only occur if we have received your consent to such processing;
– point (D) is necessary to comply with a legal obligation or authority decision.
Is it mandatory for you to provide your personal data?
Personal data that we request from you and that is marked “mandatory” in anyway, for example by using the * symbol, is required for us to provide our Services (for statutory, contractual, administrative, technical or similar reasons). However, some of the personal data may be required only in the event that you use specific features, optional parts of our Services or apply for certain offerings, promotions, programs, etc. from us or our partners, as will be further indicated prior to collecting such personal data from you.


Who might we share your personal data with?

Intra-group transfers
We may disclose your personal data to other companies within the YellowSquare group if it is necessary for administrative purposes or the provision of our Services to you. If you have agreed thereto, we may also disclose your personal data to companies within our group for marketing purposes. YellowSquare group companies who have access to your personal data follow practices consistent with this Privacy Policy.

Partners and advertisers
We may share your personal data with our partners and advertisers but only when you have requested it or provided your consent for us to do so.
We may also use aggregate information to monitor usage of our Services in order to help us improve and develop our Services, and we may provide such aggregate information to third parties e.g. content partners or advertisers. This aggregate information does not include personal data and cannot be linked to you.

Third parties for security or other legitimate reasons
We may also disclose your personal data to third parties, if we reasonably believe that disclosure of such personal data is necessary:
• to comply with valid legal obligations including subpoenas, court orders, governmental requests or search warrants, and as otherwise authorized by law;
• to protect our rights or property, or the safety of our customers or employees;
• to protect against fraudulent, malicious, abusive, unauthorized or unlawful use of our Services and to protect our network, Services, devices and users from such use;
• to advance or defend against complaints or legal claims in court, administrative proceedings and elsewhere;
• to determine credit risk, for reporting purposes or to obtain payment for our Services;
• as part of mergers & acquisitions, provided that the prospective buyer or seller agree to respect your personal data in a manner consistent with our Privacy Policy;
• to outside auditors and regulators.

Third party suppliers
We may use third party suppliers to perform services for us such as to provide the infrastructure and IT services (including but not limited to data storage), process credit and debit card transactions, to provide customer services, collecting debt analysis and improve data and process customer inquiries and perform other statistical analyzes. In the performance of these services the third party suppliers may have access to your personal data but is only authorized to process it strictly on our behalf and in accordance with our instructions.


How long do we keep your personal data?

We will only keep your personal data for as long as we consider necessary for the fulfilment of our purposes, that we have described above under “WHY DO WE PROCESS YOUR PERSONAL DATA”, after which we will securely delete or in some cases anonymize your personal data. We therefore save your data for a period of up to 5 years after creation.


How do we protect your personal data?

Safeguarding your personal data is a priority for us. Any personal data that you provide to us is stored on secure servers and we use rigorous procedures to protect against loss, misuse, unauthorized access, alteration, disclosure, or destruction of your personal data. Any payment transactions will be encrypted by industry-standard technology.

Although we work hard to protect your personal data, we cannot guarantee that our safeguards will prevent every unauthorized attempt to access, use or disclose personal data. However, we maintain security and incident response plans in the event of a physical or technical incident to handle this in a timely manner and limit any negative effect of such incident.


Other information you provide to us

Sending e-mail messages to the addresses mentioned on our websites, which is done on the basis of a freely chosen, explicit, and voluntary option, entails acquisition of the sender’s address, which is necessary in order to reply to any request, as well as of such additional personal data as is contained in the message(s).

Through surveys, you may provide us with information such as destination preferences, reasons for choosing an accommodation provider, family and lifestyle information to help us learn more about your travelling preferences. You also may provide such information when you register for YELLOWSQUARE special offers, discount coupons or other promotions.

We also may ask you to provide us with information about products that interest you and other lifestyle information. We will use such information to learn about your needs and preferences and if you choose to receive further communications from YELLOWSQUARE, to provide you with information about our products services and promotions.


How can you access your personal data?

• Right to access your personal data: you have the right to obtain confirmation from us as to whether or not personal data concerning you are being processed, and, where that is the case, access to the personal data and information.
• Right to rectification of personal data: if you find that personal data that we process about you is inaccurate, you have the right to have us correct such personal data.
• Right to erasure of personal data (right to be forgotten): under certain circumstances, such as if your personal data has been unlawfully processed or you have withdrawn your consent (if the processing of your personal data is based on consent), you have the right to request and obtain erasure of your personal data from us.
• Right to restriction of processing: under certain circumstances, such as if you question the accuracy of your personal data or you have objected to our legitimate purpose to process your personal data, you have the right to request that we restrict the processing of your personal data until a solution has been found.
• Right to object to processing: under certain circumstances, such as if you question our legitimate interest to process your personal data, you have the right to object, on grounds relating to your particular situation, to such processing.
• Right to data portability: if your personal data is processed by automated means based on your consent or for the fulfilment of our contractual relationship, you have the right to request that we provide you with your with personal data on a machine-readable format for transmission to another data controller.
• Right to lodge a complaint with a supervisory authority: you have the right to lodge a complaint regarding our processing of your personal data with your supervisory authority.

If our processing of your personal data is based on your consent, you have the right to withdraw such consent at any time (this will however not affect the processing based on your consent before its withdrawal) by contacting us or by updating the settings in our Services (where applicable). Please contact us using the contact details provided below to make a request in respect of your rights. We will use commercially reasonable efforts to respond to your request within 30 days of receiving such request. If we cannot honour your request within the 30-day period, we will let you know the reasons why and when we expect to be able to fulfil your request.


Changes to this Privacy Policy

Our Privacy Policy may change from time to time. Therefore, you should make sure to review the latest version of this policy on a regular basis. We will post any Privacy Policy changes here and, if the changes are significant, we will provide you with a more prominent notice such as an email notification. If we change this Privacy Policy in a way that will affect how we use your personal data, we will advise you of the choices you may have as a result of those changes.



If you have any questions, comments and requests regarding this Privacy Policy, please email us at privacy@yellowsquare.it or write us at:

PIERRE s.r.l. a socio unico
Via Palestro n. 44
00185 – Rome – Italy
Attention: Privacy Notice
We will respond to your inquiry or investigate your concern as quickly as possible.